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timline first level domain .berlin

  • To: 3gtld-guide@xxxxxxxxx
  • Subject: timline first level domain .berlin
  • From: Müller, Martina <mmueller@xxxxxxxxx>
  • Date: Wed, 18 Nov 2009 11:46:38 +0100

Dear Sirs,
please note:

For the 3rd Draft Applicant Guidebook we have comments and change requests
by which we are aiming to get a fair and timely treatment on our way to
acquire our own identity on the Internet.

Capital Names need to be protected
Capital Names like BERLIN or PARIS have been noted as separate sub-category
of Geographic Names in DAG3; this is a step forward to their protection. As
we and others understand DAG3 it is still possible to file an application
for .berlin if the applicant is the Town of Berlin (Vermont) with a support
letter of the US Government. This is not acceptable for Capital Cities.

Creating Competition do not mean Lower Prices for Domains
Price competition is not necessarily associated with lower domain prices; it
is also a question of the added value a new domain name offers. If a Berlin
based sunflower shop can reach a better search engine position with a US$
50.00 www.sunflower.berlin than with a US$ 20.00 www.sunflower-online.net
then the initially more expensive .berlin domain name offers huge cost
saving at the end of the day.

There is a clear Demand for GeoTLDs
City and Geo TLDs are always mixed up with other new gTLDs in the discussion
on economic parameters. First of all the studies the German Internet
Association eco and separately we as dotBERLIN have conducted show that e.g.
80% of businesses would be interested to register a .berlin domain name and
43% of individuals prefer www.mayor.berlin as their preferred domain name to
find the Berlin mayor. Secondly we do not see any economic consultant or
ICANN in the position to decide if a city or geographic region has a demand
for its own identity. It should just simply be mentioned in the upcoming
economic studies that there is a significant demand of cities, cultural,
linguistic and geographic regions for their own TLD.

New gTLD Applicants need a Timeline!
We urge ICANN to proceed with the introduction of new gTLDs. Arguments on
this topic have been articulated on plenty occasions by new gTLD prospects
and other members of the ICANN community, we do not want to repeat them

pr-ide GbR | agency PR & industrial design

Martina Müller, M.A.
pr-ide | PR & industrial design
Joachim Friedrich Str. 39/40
10711 Berlin
Fon +49(30) 6860203
Fax +49(30) 6860207
Mobil: 0170/ 83 22 133

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