DotGreen Comments

[Annalisa Roger <annalisaroger@xxxxxxxxxxxx>]

Thank you for this opportunity to post comment on the new gTLD Application
Guidebook.



New TLDs will provide needed namespace for the growing and record numbers of
people and websites joining the Internet.  There are new TLD initiatives
specifically designed that promise to serve people and communities who
currently are not uniquely or effectively being served. New choices and
competition in the domain namespace will create increased opportunity for
businesses, non-profits and, most importantly, Internet users.  This is
exciting, extremely beneficial and progressive.



Some new TLD initiatives have designed business plans with the primary
purpose of benefiting the greater and global public good – I refer to them
as "Cause-Based TLDs."  While all new TLDs will benefit Internet users, and
specific online communities for which they are designed, *I would like to
draw attention to the fact that Cause-Based TLDs can offer benefits which
can be useful to people around the world, regardless of how or if they use
the internet.* For some of these, the time is crucial!  As a result, I want
to urge the ICANN Board and members of the GAC to avoid further delays,
allow the TLD innovation to commence, and move the new TLD process forward!
  Cause-Based TLDs and the world are depending on your timely approval of
the application process.



I would like to urge ICANN’s Chairman, Mr. Peter Dengate Thrush, and ICANN’s
President/CEO, Mr. Rod Beckstrom, as well as the honorable ICANN Board to
recognize that cause-based TLD initiatives and others are *timely* to *all*
 people.  Delaying the TLD process deprives and harms people and their
economies.



These are DotGreen’s requests to the Board:



·         Please avoid further delays to the approval of the Guidebook and
the new TLD application process.

·         Please approve a 2011 application window for new TLDs.



·         Please consider shortening the application window to 30 days.



I am grateful and thankful for the industry experts including members of the
GAC and those in the ICANN community, constituencies, and committees, as
well as ICANN staff who have worked tirelessly for many months to bring the
application process to its current state, with the goal of benefitting the
Internet user.



Sincerely,



Annalisa Roger

Founder/CEO of DotGreen


*DotGreen*
300 Drakes Landing, Suite 220
Greenbrae, CA 94904
Office (415) 925-1012
Fax (415) 925-1063
twitter.com/annalisaroger

www.dotgreen.org

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