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Well-designed Comparative Evaluation

  • To: Auction Consultation <auction-consultation@xxxxxxxxx>
  • Subject: Well-designed Comparative Evaluation
  • From: Les Laky <les@xxxxxxxxxxx>
  • Date: Mon, 11 Aug 2008 16:03:44 -0800

With all the computing power that is available today, one would expect that a comparative evaluation could be designed to avoid the need for a tie-breaker auction. Auctions are attractive to those who want a quick, hands-off solution.
It would be helpful to see a case study on recent comparative 
evaluations so they can be compared with auctions. Recent gTLD 
registries, such as MOBI and ASIA, have experimented with value-based 
proposals for domain names. Where is the result of their experiences?
<>All the disadvantages of comparative solutions listed in the Economic 
Case are symptoms of an inadequate evaluation process. A similar list 
can be made for auctions. Where is the list of disadvantages of the 
"well-designed auction mechanism"? There are a few.
By the way, heads of consortiums bidding for domains can be just as 
corrupt as the evaluators. Examples can be found among the CEOs of 
SEC-regulated public companies.
When it comes to tie-breakers, the IOC implemented electronic timing so 
what appeared to be a tie in the men's 400-meter swimming relay last 
night between US and France was actually a win for the US by 0.06 seconds.
A balanced, comprehensive report would certainly be welcome.



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