Letter to Peter Dengate and BOD - Employ Media sTLD Charter Amendment
Veterans make the best employees July 14, 2010 Peter Dengate Thrush, Chairman Members of the Board of Directors International Corporation for Assigned Names and Numbers Internet Corporation for Assigned Names and Numbers 4676 Admiralty Way, Suite 330 Marina del Rey, CA 90292-6601 USA RE: Employ Media sTLD Charter Amendment Dear Chairman Dengate Thrush and Members of the Board: I am writing on behalf of VetJobs, the leading military job board on the Internet in the United States and our 1.5 million military and their family users. VetJobs urges you to reject Employ Media's request for authority to permit second level registration of strings that do not correspond to an employer's name in the .jobs (DOT JOBS) sponsored top level domain. VetJobs is certain that veterans nationwide would be adversely affected in their search for jobs if this is allowed to occur. VetJobs opposes the unilateral expansion of the .jobs charter to encompass regional and industry-specific second-level registrations. Under the terms of ICANN's request for proposals for new sTLDs dated 15 December 2003 (the "sTLD RFP"), applicants - including Employ Media - were required to demonstrate that the proposed sTLD addresses the needs and interests of a clearly defined community (the Sponsored TLD Community). In addition, applicants were required to demonstrate that the policy-formulation procedures for the sTLD operate primarily in the interests of the Sponsored TLD Community, and that the proposed sTLD enjoys broad based support of the Sponsored TLD Community.[1] In its application, Employ Media proposed to serve the needs of human resources professionals responsible for human resources management in the corporate setting, and pledged to maintain .jobs as "a name space for employers."[2] It also promised to limit registrations to the legal name of an employer and/or a name or abbreviation by which the employer is commonly known and to prohibit registration of occupational and industry, and geographic identifiers."[3] Employ Media's current request for to permit the "registration, use, and promotions of domains that are not the company names of the registrant"[4] would fundamentally alter the Sponsored Community for the .jobs sTLD and eliminate its pledge not to create second level registrations of regional and industry-specific job boards. Employ Media does not have the support of the military online employment service providers to add second level registrations that will be confusingly similar to established military and veteran related job boards. ICANN should not permit sTLD operators to "route around" the sponsorship eligibility requirements in the sTLD RFP and the protections built into the .jobs Registry Agreement to prevent "abusive registration activities and other activities that affect the legal rights of others."[5] Approval would undermine the credibility of ICANN's commitments in connection with the introduction of new top level domains in general, and "military and veteran community based" sites in particular. I consider this move by Employ Media to be a violation of the ICANN charter. In addition to the above information, the move will be very damaging for the following reasons: 1. There was a solid reason for limiting the use of .jobs and it should NOT be violated. For ICANN to allow Employ Media to move forward would negate ICANN's moral authority to properly regulate TLDs and sTLDs. 2. One has to as what will happen if every TLD decides to violate their ICANN charter in the way Employ Media is proposing to do? The internet would be flooded with millions of sites causing massive confusion for both employers/HR and candidates. 3. Contrary to what has been written and said by representatives of Employ Media, I am know the proposed move by Employ Media will make it even more difficult for transitioning military, wounded warriors, veterans and their family members to locate well established job boards that have long focused on serving the military market. These sites have demonstrated that they understand and respect the unique culture and needs of veterans, something a mechanical array of tens of thousands of sub-domains proposed by EmployMedia could never match. The established sites have over the years earned the respect of veterans and veteran service organizations by providing the military related users with effective employment resources and support. This move by Employ Media will directly hinder the men and women who have served our country so well. The members of our military deserve better treatment than what SHRM/EmployMedia proposes. 4. This move by Employ Media will make employers susceptible to price gouging. While employers would theoretically be able to post their jobs for free on .jobs sites, the volume of such postings would virtually require that they purchase featured listings or other premium services, which only Employ Media would be authorized to sell. 5. This move by Employ Media would undermine the investment employers have made in their corporate career sites. Millions of employers now rely on their own corporate career sites to connect with job seekers. Many have invested heavily in optimizing those sites for search engines. Indeed, in an era of constrained resources, relying on search engine results is now a primary method of attracting job seekers. By pouring tens of thousands of new .jobs sites into the market, Employ Media will diminish if not destroy the effectiveness of that outreach effort. 6. This move by Employ Media will create a monopolistic pricing situation for Employ Media in the marketplace for featured job postings and other premium services on .jobs sites 7. This move by Employ Media will flood the Internet with .jobs sub-domains that undermine the value of the licenses purchased in good faith by employers under the current terms of the .jobs charter; and 8. This move by Employ Media will clog search engine results and thereby pervert the efforts of employers to raise the search engine ranking of their own corporate career sites and make it more difficult for candidates to find jobs. If you have any questions, please feel free to give me a call. With best regards, //signed attachement// Ted Daywalt President VetJobs P. O. Box 71445 Marietta, GA 30007-1445 o 877.838.5627 (877-Vet-Jobs) o 770-993-5117 X222 f 770-993-2875 Veterans make the best employees! Freedom Is Never Free - Support Our Armed Forces and Veterans! VetJobs is an appropriate employment service delivery system for EEOC, VEVRAA/JVA and OFCCP compliance support! Seven year recipient of AIRS Top Recruiting Site Seven year recipient of WEDDLE's User's Choice Award Four year recipient of Workforce Management Top 10 Recruiting Sites Only military job board selected by Reader's Digest Only military job board selected by BusinessWeek VetJobs is a Service Disabled Veteran Owned Small Business _____ [1] http://www.icann.org/en/tlds/new-stld-rfp/new-stld-application-parta-15dec03 .htm [2] sTLD Applicant responses to request for further information, at page 48 of 177 http://www.icann.org/en/tlds/stld-apps-19mar04/PostAppC.pdf [3] Id. [4] http://www.icann.org/en/registries/rsep/jobs-proposal-09jun10-en.pdf (hereinafter, Employ Media RSEP Request") [5] .jobs Registry Agreement, Appendix S Part VII: Other Provisions (2. "Community Value Criteria") Attachment:
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