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RE: Opposition to Employ Media Request to Change sTLD Charter

  • To: <jobs-phased-allocation@xxxxxxxxx>
  • Subject: RE: Opposition to Employ Media Request to Change sTLD Charter
  • From: "Sarah Shonebarger" <sshonebarger@xxxxxxxx>
  • Date: Thu, 15 Jul 2010 10:19:07 -0400

July 15, 2010

Peter Dengate Thrush, Chairman
Members of the Board of Directors
International Corporation for Assigned Names and Numbers
Internet Corporation for Assigned Names and Numbers
4676 Admiralty Way, Suite 330
Marina del Rey, CA 90292-6601

Dear Chairman Dengate Thrush and Members of the Board:

The National Science Teachers Association (NSTA) is a membership
organization of more than 60,000 science educators. We publish books and
journals for science teachers from kindergarten through college. Each
year we hold four conferences on science education. We provide ways for
science teachers to connect with one another. We inform Congress and the
public on vital questions affecting science literacy and a well-educated

I am writing on behalf of the NSTA to urge you to reject Employ Media's
request for authority to permit second level registration of strings
that do not correspond to an employer's name in the .jobs sponsored top
level domain. The NSTA Career Center, which would be directly and
adversely affected, opposes the unilateral expansion of the .jobs
charter to encompass regional and industry-specific second-level

Under the terms of ICANN's request for proposals for new sTLDs dated 15
December 2003 (the "sTLD RFP"), applicants - including Employ Media -
were required to demonstrate that the proposed sTLD addresses the needs
and interests of a clearly defined community (the Sponsored TLD
Community). In addition, applicants were required to demonstrate that
the policy-formulation procedures for the sTLD operate primarily in the
interests of the Sponsored TLD Community, and that the proposed sTLD
enjoys broad based support of the Sponsored TLD Community. [1] 

In its application, Employ Media proposed to serve the needs of human
resources professionals responsible for human resources management in
the corporate setting, and pledged to maintain .jobs as "a name space
for employers."[2] The limited nature of the .jobs Sponsored Community
is reflected by the applicant's commitment to limit registrations to the
legal name of an employer and/or a name or abbreviation by which the
employer is commonly known. According to the sTLD Application, "due to
restrictions set forth in this proposal, a registration in the .jobs
sTLD will be associated with an employer," [3] and Employ Media
committed to prohibit registration of occupational and industry, and
geographic identifiers." The bottom line is that as proposed by Employ
Media and approved by 


ICANN, the .jobs sTLD is intended to serve HR professionals and
recruiting firms representing direct employers only, in each case by
using the legal name of such employers as a registration at the second
level. That community does not include online employment services
providers like NSTA's Career Center, nor did Employ Media demonstrate
the support of online employment services providers in connection with
the .jobs sTLD Application.

Employ Media's current request for authority to permit the
"registration, use, and promotions of domains that are not the company
names of the registrant"[4] would fundamentally alter the Sponsored
Community for the .jobs sTLD and eliminate its pledge not to create
second level registrations of regional and industry-specific job boards.
Employ Media did not attempt to demonstrate the support of online
employment services providers and their vendors, and in fact went out of
its way to avoid contacting job board operators about the proposed
expansion.[5] This is not surprising, given that Employ Media intends to
add second level registrations that will be confusingly similar to
established job boards. 

As a material change to the .jobs Registry Agreement, this request must
be reviewed by the ICANN Board based on applicable criteria from the
sTLD RFP. Under those criteria, the request should be rejected as an
attempt to "route around" the sponsorship eligibility requirements in
the sTLD RFP and the protections built into the .jobs Registry Agreement
to prevent "abusive registration activities and other activities that
affect the legal rights of others."[6] Approval of the .jobs Phased
Allocation Program would threaten the integrity of the RSEP process and
undermine the credibility of ICANN's commitments in connection with the
introduction of new top level domains in general.


Sarah Shonebarger

Project Manager

National Science Teachers Association

1840 Wilson Blvd

Arlington, VA 22201-3000

(703) 312-9225 phone

(703) 841-8329 fax






2 sTLD Applicant responses to request for further information, at page
48 of 177 http://www.icann.org/en/tlds/stld-apps-19mar04/PostAppC.pdf
3 Id. 
4 http://www.icann.org/en/registries/rsep/jobs-proposal-09jun10-en.pdf
df>  (hereinafter, Employ Media RSEP Request")
5 Id.
6 .jobs Registry Agreement, Appendix S Part VII: Other Provisions (2.
"Community Value Criteria").

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