Actually he did see his daughter as a business, in so much as Britney Spears makes
millions upon millions a year in record sales - his daughter also wanted to get into
show business as a singer. Common law states that you do not have to have a legally
registered company to do business under a common law mark. When you think of the
name Lauren, do you automatically think of Ralph Lauren? I'd bet that most of the
time you would think of the girl's name. Therefore the name wouldn't be confusingly
similar. Past cases in UDRP have cited that owning a trademark is still not sufficient
if it is not really promoted and Ralph Lauren consistently promotes its full name
not just Lauren.
Also, if this brand was so important to the company, then why
didn't they register it as a trademark with Neulevel, and attempt to register it
themselves? It wasn't a 2B name.
By the way Sanjeev, it doesn't surprise me that
you think WIPO is right most of the time - after all, they gave you one of the most
valuable names of all, business.info.