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Username: hendeles
Date/Time: Tue, November 14, 2000 at 6:32 PM GMT
Browser: Microsoft Internet Explorer V5.5 using Windows 98
Score: 5
Subject: NEXT GENERATION DOMAIN BASED RATING SYSTEM

Message:
 

 
Thank you for your comments, they are the closest to describing our proposal, so I wanted to take the opportunity to clarify our this part of our submission.

I represent ICM Registry.  Our proposal is to operate the .XXX domain.

ICM Registry proposes to create a next generation rating service and to expand the effectiveness of traditional rating services by expanding their ability to secure use by adult content webmasters.  The service is designed to more easily enable .XXX registrants to identify the type of content they are distributing via their .XXX domain. ICM Registry’s rating service will be a consensus-based, industry-led strategy.

Upon registration of a .XXX domain, registrants will voluntarily select those ratings that best describe the content on their website. This new system will be significantly enhanced by the Policy Advisory Board, which will include the support and recommendations of prominent adult-content representatives and the broader Internet community. Registrants will have the opportunity to make modifications to their rating simply by making changes to the relevant new fields within their .XXX domain-name record. 

The following is an example of the data fields that ICM Registry proposes be added to .XXX domain-name records at the root level:

Example of Proposed New Domain Record Fields

Field Name Domain Field Description
Vio_Rating Violence Rating Identifier
Nud_Rating Nudity Rating Identifier
Sex_Rating Sex Rating Identifier
Lan_Rating Language Rating Identifier
Theme_Rating Thematic Rating Identifier

When the registrant completes their domain registration, they will have the opportunity to select a description for each of these 5 proposed fields which best represents the content on their website. The descriptions, structure and number of fields continue to be developed by the PAB.

ICM Registry’s proposed rating system will be responsive to other popular rating systems, and will work to enable them to take advantage of ICM Registry’s domain rating system.  ICM Registry will also be responsive to recommendations from individuals, companies and organizations. The Policy Advisory Board, with the leadership of the adult-content community, will work cooperatively to develop the next-generation system for rating and identifying Internet content. (See also “The Development of a Code of Conduct” below.) ICM Registry will audit Websites from time to time to ensure .XXX registrants are properly educated on the ICM Registry rating process.

ICM Registry commits that this service will be free to the end-user. ICM Registry also commits that this service will address the concerns of adult-content providers and will not be used to restrict First Amendment rights.


Sincerely,

Jason Hendeles
ICM Registry
       
     

 

Link: The Internet Content Management Registry


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