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Fwd: [gnso-vi-feb10] Jointly Submitted Survey Concept

  • To: Gnso-vi-feb10@xxxxxxxxx
  • Subject: Fwd: [gnso-vi-feb10] Jointly Submitted Survey Concept
  • From: "Mike O'Connor" <mike@xxxxxxxxxx>
  • Date: Mon, 5 Apr 2010 11:21:06 -0500

<html><head><base href="x-msg://797/"></head><body style="word-wrap: 
break-word; -webkit-nbsp-mode: space; -webkit-line-break: after-white-space; 
">hi all,<div><br></div><div>i'm just resending this note to the list -- i'd 
like to refer to it during the "use-cases" portion of the call today. &nbsp;i 
hope doing it this way will preserve the 
thread...</div><div><br></div><div>mikey</div><div><br></div><div><br><div><br><div>Begin
 forwarded message:</div><br class="Apple-interchange-newline"><blockquote 
type="cite"><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; 
margin-left: 0px;"><span style="font-family:'Helvetica'; font-size:medium; 
color:rgba(0, 0, 0, 1);"><b>From: </b></span><span 
style="font-family:'Helvetica'; font-size:medium;">"Michael D. Palage" &lt;<a 
href="mailto:michael@xxxxxxxxxx";>michael@xxxxxxxxxx</a>&gt;<br></span></div><div
 style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 
0px;"><span style="font-family:'Helvetica'; font-size:medium; color:rgba(0, 0, 
0, 1);"><b>Date: </b></span><span style="font-family:'Helvetica'; 
font-size:medium;">March 26, 2010 8:32:37 AM CDT<br></span></div><div 
style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 
0px;"><span style="font-family:'Helvetica'; font-size:medium; color:rgba(0, 0, 
0, 1);"><b>To: </b></span><span style="font-family:'Helvetica'; 
font-size:medium;">&lt;<a 
href="mailto:Gnso-vi-feb10@xxxxxxxxx";>Gnso-vi-feb10@xxxxxxxxx</a>&gt;<br></span></div><div
 style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 
0px;"><span style="font-family:'Helvetica'; font-size:medium; color:rgba(0, 0, 
0, 1);"><b>Subject: </b></span><span style="font-family:'Helvetica'; 
font-size:medium;"><b>[gnso-vi-feb10] Jointly Submitted Survey 
Concept</b><br></span></div><br><span class="Apple-style-span" 
style="border-collapse: separate; font-family: Helvetica; font-size: medium; 
font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: 
normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: 
none; white-space: normal; widows: 2; word-spacing: 0px; 
-webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; 
-webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; 
-webkit-text-stroke-width: 0px; "><div lang="EN-US" link="blue" vlink="purple" 
style="word-wrap: break-word; "><div class="Section1"><div><div 
style="margin-right: 0in; margin-left: 0in; font-size: 12pt; font-family: 
'Times New Roman', serif; margin-top: 0in; margin-bottom: 0.0001pt; ">Hello 
All:<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 
0in; margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; ">In an effort to foster a 
constructive dialog<span style="font-size: 10pt; font-family: Arial, 
sans-serif; ">ue&nbsp;</span>within the group, the following is a survey 
joint<span style="font-size: 10pt; font-family: Arial, sans-serif; 
">ly</span><span class="Apple-converted-space">&nbsp;</span>submitted by 
myself, Avri Doria and Milton Mu<span style="font-size: 10pt; font-family: 
Arial, sans-serif; ">e</span>ller. The&nbsp;<span style="font-size: 10pt; 
font-family: Arial, sans-serif; ">&nbsp;impetus&nbsp;</span>for this 
communication in part is a&nbsp;<span style="font-size: 10pt; font-family: 
Arial, sans-serif; ">&nbsp;need to "think outside the box"<span 
class="Apple-converted-space">&nbsp;</span></span>given the broad/ambiguous 
wording of the ICANN Board Resolution. We believe the proposed survey could 
initially be completed by the Working Group members and then perhaps by the 
broader ICANN community to discuss a broad range of innovative distribution 
models within the domain name marketplace. We believe this survey provides a 
means to foster &nbsp;meaningful discussion, not in the abstract, but in clear 
terms to perhaps help the group identify some ideas, principles and 
philosophies which may provide a basis for moving forward as we evaluate 
potential options.<o:p></o:p></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 
0in; margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; ">While ICANN has repeated heralded 
this new gTLD process as promoting innovation and competition, the&nbsp;<span 
style="font-size: 10pt; font-family: Arial, sans-serif; ">&nbsp;model<span 
class="Apple-converted-space">&nbsp;</span></span>for how domain names will be 
registered and used remained mired in a rather 1999 registry-registrar 
dichotomy. &nbsp;While that model worked in breaking up a legacy monopoly and 
spurring innovation and competition in the marketplace, there is a need for 
some constructive dialog on whether that legacy model scales in tomorrow’s 
marketplace.<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 
0in; margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; ">Listed below are a list of 
hypothetical new TLDs and the proposed distribution structure that these 
hypothetical TLD may wish to use.<o:p></o:p></div><div style="margin-right: 
0in; margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div 
style="margin-right: 0in; margin-left: 0in; font-size: 12pt; font-family: 
'Times New Roman', serif; margin-top: 0in; margin-bottom: 0.0001pt; "><b><span 
style="font-size: 14pt; color: red; text-transform: uppercase; ">IMPORTANT 
DISCLAIMER</span></b><span style="font-size: 14pt; color: red; text-transform: 
uppercase; ">: THE USE OF SPECIFIC COMPANIES NAMES, TLD STRINGS AND FACT 
PATTERNS ARE MERELY HYPOTHETICAL AND DESIGNED TO STIMULATE DISCUSSION WITHIN 
THE BROADER ICANN COMMUNITY ABOUT POTENTIAL NEW AND INNOVATIVE&nbsp;MODELS FOR 
THE DNS.<o:p></o:p></span></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><span style="font-size: 11pt; 
"><o:p>&nbsp;</o:p></span></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">In responding to this survey<span style="color: 
rgb(31, 73, 125); ">,</span><span 
class="Apple-converted-space">&nbsp;</span>respondents are asked to rank each 
proposed hypothetical TLDs on a scale to 1-5 using the following 
criteria:<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 
0in; margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; ">1 (no concerns – the propose<span 
style="font-size: 10pt; font-family: Arial, sans-serif; color: blue; 
">d&nbsp;</span><span class="Apple-converted-space">&nbsp;</span>benefits 
clearly outweigh the risks);<o:p></o:p></div><div style="margin-right: 0in; 
margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; ">2 (some concern - but the benefits 
outweigh the risks, and adequate safeguards should be able to address any 
potential harm)<o:p></o:p></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">3 (reservation – unclear if benefits can outweigh 
the risks, and if safeguards will be able to address the potential 
harms)<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">4 (strong reservation – doubtful that benefits can 
outweigh the risks, and that safeguards would be able to address the potential 
harms)<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">5 (opposition – the risks clearly outweigh the 
potential benefits)<o:p></o:p></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><span style="color: rgb(31, 73, 125); 
"><o:p>&nbsp;</o:p></span></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><b>Note</b>: Several of the hypothetical TLDs in 
this survey propose a truly vertical<span style="font-size: 10pt; font-family: 
Arial, sans-serif; color: blue; ">ly&nbsp;</span><span 
class="Apple-converted-space">&nbsp;</span>integrated model in which registries 
would be able to provide “direct” &nbsp;domain name registration services to 
registrants, e.g. no use of ICANN accredited registrars. In any model in which 
this vertical integration model is proposed, it is explicitly implied that any 
registrant safeguards /obligations provided for by the RAA would be 
incorporated into the end registrant agreement by the 
Registry.<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><span style="color: rgb(31, 73, 125); 
"><o:p>&nbsp;</o:p></span></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 
0in; margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; ">Hypothetical 
#1<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; font-size: 
12pt; font-family: 'Times New Roman', serif; margin-top: 0in; margin-bottom: 
0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">American Express seeks to apply for a .AMEX TLD. 
They wish to issue second level domains that directly relate to their client’s 
merchant number/terminal ID to be used in connection with a variety of proposed 
security/trust enhancements. These domain names/unique identifiers are 
non-transferrable. Because of American Express’s existing contractual 
relationship with these merchants, American Express would like to directly 
register and maintain these domain names within the registry database as part 
of its normal customer account interface. American Express submits that there 
is no need (value) for it to become an ICANN accredited registrar and that 
providing other ICANN accredited registrars access to the registry system would 
pose a security risk since it would be integrated into its financial 
transaction network.<o:p></o:p></div><div style="margin-right: 0in; 
margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div 
style="margin-right: 0in; margin-left: 0in; font-size: 12pt; font-family: 
'Times New Roman', serif; margin-top: 0in; margin-bottom: 0.0001pt; 
"><o:p>&nbsp;</o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">Hypothetical #2<o:p></o:p></div><div 
style="margin-right: 0in; margin-left: 0in; font-size: 12pt; font-family: 
'Times New Roman', serif; margin-top: 0in; margin-bottom: 0.0001pt; 
"><o:p>&nbsp;</o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">The National Basketball Association wishes to apply 
for .NBA TLD which it will use in connection with normal business 
operations.&nbsp; The NBA wants to directly register/maintain within the 
registry a limited number of domain names (&lt; 1,000) in connection with 
normal operations, e.g. commissioner.nba; draft.nba, etc.&nbsp; However, the 
NBA proposes to require all NBA sponsors (e.g. Nike, Gatorade) and any 
current/former players (e.g. LEBRON.NBA, JORDAN.NBA)that would be permitted to 
register second level domain names do so through an ICANN accredited registrar. 
For security proposes the NBA would like to impose an addition accreditation 
process for all ICANN accredited registrars before accessing the registry, 
similar to the authority that all sponsored TLDs currently have 
today.<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><span style="color: rgb(31, 73, 125); 
"><o:p>&nbsp;</o:p></span></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><span style="color: rgb(31, 73, 125); 
"><o:p>&nbsp;</o:p></span></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">Hypothetical #3<o:p></o:p></div><div 
style="margin-right: 0in; margin-left: 0in; font-size: 12pt; font-family: 
'Times New Roman', serif; margin-top: 0in; margin-bottom: 0.0001pt; 
"><o:p>&nbsp;</o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">Disney secures a .KIDS TLD and proposes to reserve a 
limited number (&lt; 2,500) of premium names (e.g. TV.KIDS) exclusively for its 
use. Disney agrees to register all domain names within the TLD through ICANN 
accredited registrars. Disney, however, seeks to impose an additional 
accreditation process requiring registrars to immediately take down domain 
names with content that Disney deems inappropriate. &nbsp;<o:p></o:p></div><div 
style="margin-right: 0in; margin-left: 0in; font-size: 12pt; font-family: 
'Times New Roman', serif; margin-top: 0in; margin-bottom: 0.0001pt; 
"><o:p>&nbsp;</o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 
0in; margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; ">Hypothetical 
#4<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; font-size: 
12pt; font-family: 'Times New Roman', serif; margin-top: 0in; margin-bottom: 
0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 10.5pt; font-family: Consolas; margin-top: 0in; margin-bottom: 
0.0001pt; "><span style="font-size: 11pt; font-family: Calibri, sans-serif; 
">The ccNSO decides that ASCII and extended ASCII names will not be permitted 
as ccTLDs.&nbsp; The Åland Islands (.ax) wishes to have a more intuitive TLD 
string for Internet users to associate with the island.&nbsp; Their ccTLD 
operator (with full approval of the government) apply for a gTLD and propose 
using their existing direct ccTLD registration methods, which may or may 
involved ICANN accredited registrars.<o:p></o:p></span></div><div 
style="margin-right: 0in; margin-left: 0in; font-size: 12pt; font-family: 
'Times New Roman', serif; margin-top: 0in; margin-bottom: 0.0001pt; 
">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<span
 style="font-size: 11pt; font-family: Calibri, sans-serif; 
"><o:p></o:p></span></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><span style="color: rgb(31, 73, 125); 
"><o:p>&nbsp;</o:p></span></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">Hypothetical #5<span style="color: rgb(31, 73, 125); 
"><o:p></o:p></span></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><span style="color: rgb(31, 73, 125); 
"><o:p>&nbsp;</o:p></span></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 10.5pt; font-family: Consolas; margin-top: 0in; margin-bottom: 
0.0001pt; "><span style="font-size: 11pt; font-family: Calibri, sans-serif; 
">The Sámi people seek to apply for .<span style="text-transform: uppercase; 
">SÁMI</span><span class="Apple-converted-space">&nbsp;</span>community TLD and 
successfully secure the approval of the relevant authorities. In their new gTLD 
application, the Sámi people identifies the registry operator of the .SE ccTLD 
as their proposed backend registry infrastructure provider. In their business 
plan, the Sámi people explain how they wish to provide domain name registration 
services through an online interface made available to the following ccTLD 
operators (Norway, Sweden, Finland, and Russia) as well as through ICANN 
accredited registrars. As a community gTLD all registrants will be required to 
comply with the additional contract terms incorporated into the registry 
agreement as per the original application. 
&nbsp;&nbsp;&nbsp;<o:p></o:p></span></div><div style="margin-right: 0in; 
margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; "><span style="font-size: 11pt; 
font-family: Calibri, sans-serif; color: rgb(31, 73, 125); 
"><o:p>&nbsp;</o:p></span></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><span style="color: rgb(31, 73, 125); 
"><o:p>&nbsp;</o:p></span></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">Hypothetical #6<o:p></o:p></div><div 
style="margin-right: 0in; margin-left: 0in; font-size: 12pt; font-family: 
'Times New Roman', serif; margin-top: 0in; margin-bottom: 0.0001pt; 
"><o:p>&nbsp;</o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">Comcast applies for .COMCAST TLD to provider 
subscribers of its high speed internet service with a personalized second level 
domain name registration. This free domain name is integrated into the existing 
&nbsp;free email and web hosting services that Comcast provides all of its 
customers. Comcast would like to directly register and maintain these domain 
names within the registry as part of its normal customer account interface. 
Comcast submits that there is no need (value) for it to become an ICANN 
accredited registrars and that there is no need to provide other ICANN 
accredited registrars access to its registry system.<o:p></o:p></div><div 
style="margin-right: 0in; margin-left: 0in; font-size: 12pt; font-family: 
'Times New Roman', serif; margin-top: 0in; margin-bottom: 0.0001pt; 
"><o:p>&nbsp;</o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">Hypothetical #7<o:p></o:p></div><div 
style="margin-right: 0in; margin-left: 0in; font-size: 12pt; font-family: 
'Times New Roman', serif; margin-top: 0in; margin-bottom: 0.0001pt; 
"><o:p>&nbsp;</o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">Facebook applies for a .FACEBOOK TLD and decides to 
provide members with the option of&nbsp; a personalized second level domain 
names to be used exclusively in connection with FaceBook’s existing service 
offerings. In order to provide and maintain its members with an integrated user 
experience, all domain names in the TLD will be registered and maintained 
exclusively through a separate Facebook subsidiary that is an ICANN accredited 
registrar.<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 
0in; margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; ">Hypothetical 
#8<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; font-size: 
12pt; font-family: 'Times New Roman', serif; margin-top: 0in; margin-bottom: 
0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">eNom seeks to apply for .WEB TLD and create a new 
social networking site to compete with FaceBook and MySpace. This business plan 
involves giving away domain names for free through its eNom affiliated 
registrar and to reserve premium domain names such as dating.web, sports.web, 
etc. for its exclusive use (e.g. would not be made available for general 
registration). Unlike Facebook which prohibits the transfer of a user 
account/screen between parties, eNom seeks to develop a secondary market 
similar to domain names and allows for .WEB domain names (screen names/user 
ids) to be sold and transferred between parties. eNom proposes to permit all 
ICANN accredited registrars to provide domain name registration services within 
this TLD.<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 
0in; margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; ">Hypothetical 
#9<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; font-size: 
12pt; font-family: 'Times New Roman', serif; margin-top: 0in; margin-bottom: 
0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">New York City applies for a .NYC TLD. In response to 
recent legal decisions in which domain names have been subject to the 
jurisdictions of foreign courts based solely on the presence of the ICANN 
accredited registrar within that jurisdiction, New York City’s legal department 
wants to ensure that New York City is the venue for all legal disputes 
involving .NYC domain names. To achieve this important public policy goal, New 
York City has selected a vendor that will host the main registry database 
within the city, and wants to limit registration services to only those ICANN 
accredited registrars with offices within the city.<o:p></o:p></div><div 
style="margin-right: 0in; margin-left: 0in; font-size: 12pt; font-family: 
'Times New Roman', serif; margin-top: 0in; margin-bottom: 0.0001pt; 
"><o:p>&nbsp;</o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 
0in; margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; ">Hypothetical 
#10<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; font-size: 
12pt; font-family: 'Times New Roman', serif; margin-top: 0in; margin-bottom: 
0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">The International Gay &amp; Lesbian Human Rights 
Commission (IGLHRC) applies for a .GAY TLD. In an attempt to protect .GAY 
registrants from unwanted persecution and/or criminal charges in those 
countries where homosexuality is a crime, the registry operator proposes a 
registry proxy registration service in which registrars would have limited 
access to the underlying whois data. &nbsp;The Registry Operator seeks to deny 
access to any ICANN accredited registrars that will not adhere to the terms of 
the Registry proxy registration service.<o:p></o:p></div><div 
style="margin-right: 0in; margin-left: 0in; font-size: 12pt; font-family: 
'Times New Roman', serif; margin-top: 0in; margin-bottom: 0.0001pt; 
"><o:p>&nbsp;</o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 
0in; margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; ">Hypothetical 
#11<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; font-size: 
12pt; font-family: 'Times New Roman', serif; margin-top: 0in; margin-bottom: 
0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; ">Apple secures a .MUSIC TLD. &nbsp;This TLD was 
secured via an auction after other proposed community applications failed to 
meet the appropriate community threshold criteria (14 points). Apple reserves a 
limited number of premium domain names (&lt; 5,000) for general use, however, 
it agrees to a use ICANN accredited registrars when these domain names are 
activated. Apple intends to make domain name registration services available 
through all ICANN accredited registrars, however, registration will only be 
made available to those subscribers that have an account with iTunes. 
&nbsp;Because these domain names will be associated with a specific iTunes 
subscriber, the domain names will not be transferable. 
&nbsp;<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 
0in; margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div 
style="margin-right: 0in; margin-left: 0in; font-size: 12pt; font-family: 
'Times New Roman', serif; margin-top: 0in; margin-bottom: 0.0001pt; 
">Hypothetical #12<o:p></o:p></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 
0in; margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; ">Google applies for a .BUZZ TLD and 
intends to provide subscribers with free domain names that can be used as a 
portal for Google’s various online services (gMail, cloud service, news, maps, 
etc.).&nbsp; These domain names would only be provided to existing Google 
subscribers, and the domain names would not be transferable. &nbsp;Because 
there is no proposed portability of these domain names, Google proposes to use 
its current ICANN Registrar accreditation as the sole/exclusive registrar for 
these domain names.<o:p></o:p></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 
0in; margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div 
style="margin-right: 0in; margin-left: 0in; font-size: 12pt; font-family: 
'Times New Roman', serif; margin-top: 0in; margin-bottom: 0.0001pt; 
">Hypothetical #13<o:p></o:p></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><o:p>&nbsp;</o:p></div><div style="margin-right: 
0in; margin-left: 0in; font-size: 12pt; font-family: 'Times New Roman', serif; 
margin-top: 0in; margin-bottom: 0.0001pt; ">Research in Motion applies for a 
.RIM TLD. It is the intention of the registry to provide every Blackberry 
device with a second level domain corresponding to the Personal Identification 
Number (PIN) assigned to each phone. Research in Motion proposes to 
register/maintain these domain names directly in the registry database, and 
provide the end user and their mobile service provider of choice an interface 
to use/configure the domain name.&nbsp; Because these domain names are uniquely 
linked to each phone and these domain names are non-transferable, Research in 
Motion sees no value/utility in the use of ICANN accredited 
registrars.<o:p></o:p></div><div style="margin-right: 0in; margin-left: 0in; 
font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><span style="color: rgb(31, 73, 125); 
"><o:p>&nbsp;</o:p></span></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><span style="color: rgb(31, 73, 125); 
"><o:p>&nbsp;</o:p></span></div><div style="margin-right: 0in; margin-left: 
0in; font-size: 12pt; font-family: 'Times New Roman', serif; margin-top: 0in; 
margin-bottom: 0.0001pt; "><span style="font-size: 11pt; font-family: Calibri, 
sans-serif; color: rgb(31, 73, 125); 
"><o:p>&nbsp;</o:p></span></div></div></div></div></span></blockquote></div></div></body></html>

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