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Username: paulz
Date/Time: Tue, October 24, 2000 at 3:06 PM GMT
Browser: Netscape Communicator V4.08 using Windows 98
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Subject: YES to .co-op TLD


On behalf of the 13,600 members of Rusk County Electric
Cooperative, Inc., I am writing to urge the Internet
Corporation for Assigned Names and Numbers (ICANN) to
approve the proposal for a .co-op top-level domain.  The
National Cooperative Business Association (NCBA) and
Poptel are proposing .co-op with the full endorsement of
the International Cooperative Alliance.

As a rural, consumer-owned electric cooperative, Rusk
County Electric Cooperative, Inc., works hard to provide
our members with the best services possible.  And we
follow the International Cooperative Alliance cooperative
principles, such as member ownership and control.  That
makes our job more challenging than investor-owned
businesses, but it has also earned us the trust of the
people we serve.

As consumers become increasingly cynical about the
constant ebb and flow of new and defunct e-businesses,
it's critical that cooperative businesses have an
opportunity to identify themselves to consumers and
others who prefer to do business with us.  While many
cooperatives use .com and .org, neither accurately
characterizes co-ops to Internet users. Consumers need a
way to find the businesses they trust on the Internet.
The .co-op TLD will help do that.

Though my cooperative provides electric service to
predominantly rural consumers, co-ops operate in
virtually all industries, in 100 countries, and in both
rural and urban areas; there are 750,000 cooperatives
worldwide with 725 million members.  As a result, the
.co-op TLD will apply to a broad range of businesses
across the globe.

I urge you to move quickly to approve .co-op.


Paul Zimmerman, Manager of Finance & Administration
Rusk County Electric Cooperative, Inc.
Henderson, TX


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